Monday 17 July
12.00 - 1.30 pm

What the Masterclass entails:

- A 1.5 hr Masterclass by freelance journalist Alison Izzo (formerly Body+Soul digital editor) via Zoom

- A 9-slide deck that I talk through which covers what affiliate marketing is, how affiliate networks work with publishers in Australia, who makes $ from affiliate marketing and how, publisher/editorial uses and desires from affiliate marketing, introduction into the main players/key terminology to know, and lastly and most importantly, how can PR agencies use affiliate marketing to get more exposure for their brands.

- Time offered for individual questions to be asked at the end of the session

- A one-page PDF 'cheat sheet' for all attendees to serve as a condensed checklist for using affiliate marketing to benefit their brands and clients